August 24, 2013, Beijing-For 145 years, IWC Schaffhausen, Switzerland, an internationally renowned watchmaker, has been adhering to the essence of innovation and extraordinary craftsmanship, and has continuously created brilliant achievements and fine watchmaking art. Stunning masterpiece. In order to share with watch enthusiasts its century-old excellence in the field of fine watchmaking technology, IWC grandly opened the ‘IWC Advanced Watchmaking China Tour Exhibition’, showing the brand’s legendary glory and exquisiteness in the long history of 145 years. Craft. The tour will be held in 10 cities including Beijing, Wuhan, Hangzhou, Dalian, Shenyang, Nanjing, Qingdao, Kunming, Hefei, Tianjin, etc. The exhibition will show the brand’s 6 series of classic products and long brand stories with elegant designs. Perpetual calendar and other watchmaking technology essence is presented in detail. Swiss national treasure-level watchmakers from Schaffhausen will also appear in person. Watch enthusiasts can fully enjoy and experience the fascinating mechanical beauty and ingenious talents of fine watchmaking in this unmissable exhibition. IWC IWC Beijing Financial Street Shopping Center also took the opportunity to re-open and re-open, presenting a wealth of professional luxury timepieces and the unique and distinguished experience of the brand with its elegant environment and sincere service.
The core charm of excellence in precision mechanical engineering
The first stop of IWC’s China watchmaking exhibition tour was selected in Beijing Financial Street Shopping Center, and the grand opening of the new IWC Financial Street boutique.
The exhibition design is inspired by a precision movement, centered on a beautiful silver ‘gear’, with black ceramic texture, creating a low-key and noble kingdom of watches. The exhibition is divided into three areas: watch masterpieces, watchmaking craftsmanship, and peak starry sky. In the exhibition area, dozens of complex mechanical timepieces belonging to the Portuguese series, the engineer series, and the Portofino series attracted people to stop and stop. And after ten years of intensive research and development, the pinnacle of the IWC watch, the Portuguese Sidérale Scafusia watch, under the mysterious starry sky, shows the time technology and art.
The watchmaking craftsmanship area displays the tools of master watchmakers for creating fine timepieces and the classic movements with a well-known watchmaking history developed by their ingenuity, such as a model of IWC’s superb technology— 50000 movement, 59000 movement, 89000 movement and so on. One of the magical charms of haute horlogerie is that after the assembly of many parts, it can form a perfectly functioning whole. IWC has been committed to pursuing the realm of precision engineering of the movement, and regards this as the watchmaking spirit of the brand. The pursuit of excellence has become the driving force for the brand to continue to create classic masterpieces. This is precisely the brand planning of this advanced watchmaking. Theme of craft show. During this tour, Mr. Kurt Klaus, a Swiss national treasure-level watchmaker who has served IWC for more than half a century, will once again come to China to open a watchmaking class, and he will show that the brand is unique in its exquisite craftsmanship and rigor. A solid style and a pioneering spirit. This unmissable tour will be held in 10 cities including Beijing, Wuhan, Hangzhou, Dalian, Shenyang, Nanjing, Qingdao, Kunming, Hefei, Tianjin, etc., and is dedicated to presenting IWC to consumers who love professional luxury timepieces. Watchmaking achievements.
The newly opened IWC Beijing Financial Street Shopping Center store upholds the brand’s usual elegant style. Black walnut furniture with simple metal lines is low-key and luxurious. It belongs to the wonderful world of the six watch series. Speed track, swim underwater, Italian style is still science and art, beautifully distributed in all corners of the store, to create a beautiful environment and noble experience for customers to appreciate and buy their favorite watches.
The extraordinary masterpiece of advanced watchmaking
As everyone knows, one of IWC’s most famous and world-renowned watchmaking technologies is the perpetual calendar. The ‘IWC Advanced Watchmaking Exhibition’ is a collection of the brand’s outstanding achievements in this complex mechanical function of the perpetual calendar.
The perpetual calendar design is an innovation of watchmaking genius. This mechanical masterpiece fully considers the complexity of leap years: it identifies all the years that are divisible by 4 but cannot be divided by 100 (such as 2012), and the hundred years that are also divisible by 400 (such as 2400). year). These leap years have 29 days in February. Years that are divisible by 100 but not by 400 (such as 2100, 2200, and 2300) are not leap years. In the above case, calendars equipped with a pointer display generally need to be adjusted by the watchmaker by one day on March 1. The digitally displayed calendar can be adjusted by the wearer. The century display of the IWC Perpetual Calendar watch continues to accurately display the calendar, and it does not need to be adjusted until December 31, 2499. Relying on the perpetual calendar technology, IWC Zoran ranks among the world’s finest watches. The master watchmaker Mr. Geres was the creator of the IWC Perpetual Calendar. In 1985, he created the IWC’s first watch with a perpetual calendar, the Da Vinci Series. Since then, the brand has continuously introduced world-renowned watch masterpieces. Mr. Geres will also be presenting and demonstrating this ingenious art of watchmaking for Chinese watch enthusiasts on this tour.
The IWC Portuguese Perpetual Calendar watch (model: 5032) is one of the brand’s most popular sophisticated mechanical watches, and it can be called the highlight of this exhibition. The perpetual calendar equipped with this fascinating and timeless work is sophisticated and precise. It is equipped with a 7-day power reserve of the IWC-manufactured 50,000 large movement, which includes the date, week, month, four-digit year perpetual calendar and permanent month. The profit and loss display is the ideal combination of functions for complex watches.
The date, day of the week and month of the Portuguese perpetual calendar are clearly set on three small dials, which are very easy to read. Classic disc moon phases—whether single moon phases or northern and southern hemisphere moon phases—are generally set at the ’12 o’clock’ position. The Portuguese perpetual calendar watch has increased the moon phase wheel and modified the number of teeth, thereby greatly reducing the error rate. The heir to the wearer of this watch, theoretically, can not go to 577.5 years until the moon phase display is left to the watchmaker to adjust the day’s error. In other words: according to the current level of human knowledge, only the moon in the sky can be more accurate than it.
Customized Starry Sky
Since 1868, IWC has inherited and created unique timepieces in Schaffhausen with avant-garde spirit, perfect rigorous attitude and pure tradition. Today, IWC’s unparalleled extraordinary achievements are condensed on the most complex and expensive pinnacle of the brand-Portugal Sidérale Scafusia. This masterpiece, which was born after ten years of in-depth research, has successfully equipped the watch with solar day, stellar day and astronomical display. This watch was created to precisely combine different astronomical displays. When it comes to the attention of this new sophisticated watch, it is the dial of the constant-power tourbillon. In addition, the back of the watch is not inferior, neatly displaying the star map, horizon, geographical coordinates, sun day, stellar day, sunrise and sunset display, and day, night and dawn hours in a small space. Even more impressive is that the perpetual calendar is also displayed on the back of the watch with a circular pattern.
The perpetual calendar is connected to the edge of the case back, displaying the current time of the day, the time of the star, and the time of sunrise and sunset, and is accompanied by a 24-hour arrow mark. The central night sky design with a yellow engraved horizon shows the location of the night sky chosen by the wearer. IWC’s engineers use the coordinates of individual locations to calculate the angle of the horizon, and then mechanically control the cams displayed at sunrise and sunset. The wearer not only owns an extraordinary watch, but also can choose the stars to show the night sky in a specific geographical location. The background of the night sky is further equipped with polarization filters, which are displayed in gray and blue at day and night time, respectively.
Each Portuguese Sidérale Scafusia watch is unique. In addition to the personalized star map on the case back, buyers can also choose a series of case materials and dial designs, as well as the color and materials of the strap. In view of the time required for personalization, and the complicated design and installation of watches, buyers need to wait about one year after purchasing. Of course, exclusive customization is always worth the wait.